Look through any fashion magazine and you'll quickly come to understand that fashion is the act of making a costume. This clothing isn't primarily functional (if we define function in this case as warmth, or modesty, or having a pocket to keep keys handy). No, it's a costume.
And costumes are an artifice designed to remind us of something else.
So packaging is a costume.
"Get something started."
When you walk into a fast food restaurant, the stated, measured, delivered-on goals are to get the transaction over with as cheaply and quickly as possible. The cashier, the fry cook, everyone is rewarded on running the line just a little faster and just a little more efficiently.
On the other hand, when you are the first time client at a contractor, a bank or even a resort, everyone on the staff ought to be focused on getting something started, not over with. A relationship that might last for many stays. An engagement that might lead to conversations that spread. Trust that might surface new opportunities for both sides. It's not about spending more time, it's about caring enough about the interaction and the other person that you're focused on this person, not the throughput level.
You can't do both at the same time.
「暑假打工症候群」-皮膚病篇-轉載自自然生活網 (http://www.i-nature.com.tw)
楊志雄 醫師 / 天主教耕莘醫院新店總院 - 皮膚科
“我最近開始在手機工廠打工上班，怎麼每天都好癢，洗了好幾次澡還是一樣。〞陳小姐來就診時一張臉，手及手臂又紅又腫。
“這是一種接觸性皮膚炎，妳平常工作大多碰觸到什麼物品？〞我端詳著她的皮膚疹子。
“我是負責處理手機上的那塊電路板，，我們都叫她〝金手指〞，會把上面的玻璃纖維做最後的處理。〞陳小姐滿臉疑惑的回答。
